Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to Alphabird in all segments.
Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 45 other categories.
Alphabird is leading in Universities & Colleges, Autos & Vehicles and Awards.
Adwit is leading in most countries, including France, United Kingdom, Brazil, India and 22 other countries.
Alphabird is leading in Italy.