Market Share by Top Websites

1 Banner Connect is leading in Top 100K Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Banner Connect in all segments.

Websites Categories

1 Banner Connect has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, Games and 24 other categories.

2 Adwit is leading in Business & Industry, Music & Audio, Travel, Food & Drink and 19 other categories.

Geography

1 Banner Connect is leading in most countries, including United States, India, United Kingdom, Canada and 11 other countries.

2 Adwit is leading in France, Bulgaria, China, Korea Republic and 6 other countries.