Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to Break Media in all segments.
Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 38 other categories.
Break Media is leading in Humor.
Adwit is leading in most countries, including United States, France, India, Bulgaria and 10 other countries.
Break Media hasn't got a lead over Adwit in any country.