Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to Clove Network in all segments.
Adwit has better usage coverage in more websites categories. Including Business & Industry, Shopping, Travel, Food & Drink and 28 other categories.
Clove Network is leading in Arts & Entertainment, People & Society, Internet & Telecom, News & Media and 19 other categories.
Adwit is leading in most countries, including France, United States, Brazil, Romania and 10 other countries.
Clove Network is leading in India, Sri Lanka, Ghana, Australia and 6 other countries.