Market Share by Top Websites

1 ContentClick is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to ContentClick in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 74 other categories.

2 Adwit is leading in Religion & Spirituality, Gambling, Accommodation & Hotels, Winter Sports and 11 other categories.


1 ContentClick is leading in most countries, including United Kingdom, United States, Brazil, Russia and 30 other countries.

2 Adwit is leading in France, Saudi Arabia, Australia, Guatemala and 3 other countries.