Market Share by Top Websites

1 ContentClick is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adwit is clearly lagging behind, losing to ContentClick in all segments.

Websites Categories

1 ContentClick has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Sports, News & Media and 78 other categories.

2 Adwit is leading in Gambling, Poker, Government, Accommodation & Hotels and 5 other categories.


1 ContentClick is leading in most countries, including United Kingdom, United States, Russia, India and 32 other countries.

2 Adwit is leading in Bulgaria, Argentina, Belgium, Spain and 2 other countries.