Market Share by Top Websites

1 Conviva is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Conviva in all segments.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, TV & Video and 26 other categories.

2 Adwit is leading in Music & Audio, Shopping, Food & Drink, Travel and 23 other categories.

Geography

1 Conviva is leading in most countries, including United States, Belgium, Brazil, United Kingdom and 39 other countries.

2 Adwit is leading in Romania, Samoa, Ukraine, Nicaragua and 3 other countries.