Market Share by Top Websites

1 Conviva is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Conviva in all segments.

Websites Categories

1 Conviva has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, News & Media, TV & Video and 31 other categories.

2 Adwit is leading in Music & Audio, Travel, Food & Drink, Sports and 19 other categories.


1 Conviva is leading in most countries, including United States, Belgium, Canada, Spain and 17 other countries.

2 Adwit is leading in France, Bulgaria, India and Thailand.