Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to GestionPub in all segments.
GestionPub has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Music & Audio, People & Society and 25 other categories.
Adwit is leading in Business & Industry, Real Estate, Food & Grocery Retailers and Movies.
Adwit is leading in most countries, including India, United States, Cameroon, Guatemala and 7 other countries.
GestionPub is leading in France, Morocco, Brazil, Belgium and 5 other countries.