In terms of market share, Adwit is clearly lagging behind, losing to Harren Media in all segments.
Harren Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Computer & Electronics, Internet & Telecom and 24 other categories.
Adwit is leading in Food & Drink, Cooking & Recipes, Food & Grocery Retailers, Health and 2 other categories.
Harren Media is leading in most countries, including Brazil, Argentina, Peru, Indonesia and 19 other countries.
Adwit is leading in Saudi Arabia, Nicaragua, Belgium and Netherlands.