In terms of market share, Adwit is clearly lagging behind, losing to Harren Media in all segments.
Harren Media has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, TV & Video, Movies and 43 other categories.
Adwit is leading in Travel, Food & Drink, Tourism, Health and 22 other categories.
Harren Media is leading in most countries, including Brazil, Mexico, India, Spain and 25 other countries.
Adwit is leading in France, Germany, Canada, Sweden and 4 other countries.