Market Share by Top Websites

1 InMobi is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to InMobi in all segments.

Websites Categories

1 InMobi has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Internet & Telecom, Music & Audio and 15 other categories.

2 Adwit is leading in Food & Drink, Computer & Electronics, Cooking & Recipes, Social Sciences and 3 other categories.


1 InMobi is leading in most countries, including United States, India, Japan, Indonesia and 22 other countries.

2 Adwit is leading in Saudi Arabia, Philippines, Côte d'Ivoire and Greece.