Market Share by Top Websites

1 Insticator is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Insticator in all segments.

Websites Categories

1 Insticator has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, People & Society, Music & Audio and 71 other categories.

2 Adwit is leading in Business & Industry, Travel, Food & Drink, Adult and 13 other categories.


1 Insticator is leading in most countries, including United States, United Kingdom, Russia, India and 47 other countries.

2 Adwit is leading in France, Saudi Arabia, Guatemala, Ecuador and 2 other countries.