Market Share by Top Websites

1 Interpolls is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Interpolls in all segments.

Websites Categories

1 Adwit has better usage coverage in more websites categories. Including Business & Industry, Music & Audio, Internet & Telecom, Travel and 30 other categories.

2 Interpolls is leading in People & Society, Arts & Entertainment, News & Media, Adult and 19 other categories.


1 Interpolls is leading in most countries, including United States, Japan, Brazil, Spain and 10 other countries.

2 Adwit is leading in France, Bulgaria, Argentina, Korea Republic and 2 other countries.