Market Share by Top Websites

2 In terms of market share, Adwit is clearly lagging behind, losing to Kitara Media in all segments.

Websites Categories

1 Adwit has better usage coverage in more websites categories. Including Food & Drink.

2 Kitara Media is leading in Computers Electronics & Technology.

Geography

1 Kitara Media is leading in most countries, including Vietnam and United States.

2 Kitara Media is leading in Vietnam and United States.