Market Share by Top Websites

2 In terms of market share, Adwit is clearly lagging behind, losing to Lucid Media in all segments.

Websites Categories

1 Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 36 other categories.

2 Lucid Media is leading in Energy and Products & Shopping.

Geography

1 Adwit is leading in most countries, including France, Brazil, Bulgaria, Algeria and 4 other countries.

2 Lucid Media is leading in United States.