Market Share by Top Websites

1 Luminate is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adwit is clearly lagging behind, losing to Luminate in all segments.

Websites Categories

1 Luminate has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 215 other categories.

2 Adwit is leading in Casinos.

Geography

1 Luminate is leading in most countries, including United States, India, Indonesia, Canada and 137 other countries.

2 Adwit hasn't got a lead over Luminate in any country.