Market Share by Top Websites

1 Merchenta is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Merchenta in all segments.

Websites Categories

1 Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Music & Audio and 43 other categories.

2 Merchenta is leading in Shopping, Clothing, Home & Garden, Finance and 9 other categories.

Geography

1 Merchenta is leading in most countries, including United Kingdom, United States, Hong Kong, Australia and 9 other countries.

2 Adwit is leading in France, Belgium, Brazil, Romania and 6 other countries.