Market Share by Top Websites

1 MSN Ads is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to MSN Ads in all segments.

Websites Categories

1 MSN Ads has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 57 other categories.

2 Adwit is leading in Software, Food & Grocery Retailers and Social Sciences.


1 MSN Ads is leading in most countries, including United States, India, Brazil, France and 29 other countries.

2 Adwit is leading in Cameroon, Guatemala and Bangladesh.