Market Share by Top Websites

2 In terms of market share, Adwit is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Internet & Telecom and 14 other categories.

2 Adwit is leading in Computer & Electronics, Software, Food & Drink, Cooking & Recipes and 4 other categories.

Geography

1 Adwit is leading in most countries, including France, India, United States, Cameroon and 9 other countries.

2 Open AdExchange is leading in Denmark, Azerbaijan, Norway, Slovakia and one other country.