Market Share by Top Websites

2 In terms of market share, Adwit is clearly lagging behind, losing to OptiFuze in all segments.

Websites Categories

1 Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, Internet & Telecom, Business & Industry, Shopping and 10 other categories.

2 OptiFuze is leading in Health, Sports, Nursery & Playroom and Home & Garden.


1 Adwit is leading in most countries, including Brazil, India, France, United Kingdom and 6 other countries.

2 OptiFuze is leading in United States, South Africa and Ukraine.