Market Share by Top Websites

2 In terms of market share, Adwit is clearly lagging behind, losing to OptiFuze in all segments.

Websites Categories

1 Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, Business & Industry, People & Society, Music & Audio and 43 other categories.

2 OptiFuze is leading in Newspapers, Nursery & Playroom, Home & Garden, Fitness and one other category.


1 Adwit is leading in most countries, including France, Brazil, United Kingdom, Belgium and 22 other countries.

2 OptiFuze is leading in United States, Turkey, Singapore and Georgia.