Market Share by Top Websites

2 In terms of market share, Adwit is clearly lagging behind, losing to Predicta in all segments.

Websites Categories

1 Adwit has better usage coverage in more websites categories. Including Shopping, Travel, Food & Drink, Computer & Electronics and 26 other categories.

2 Predicta is leading in People & Society, Arts & Entertainment, News & Media, Religion & Spirituality and 21 other categories.


1 Adwit is leading in most countries, including United States, France, United Kingdom, Tunisia and 8 other countries.

2 Predicta is leading in Brazil, Uruguay, Russia, Portugal and one other country.