Market Share by Top Websites

2 In terms of market share, Adwit is clearly lagging behind, losing to Predicta in all segments.

Websites Categories

1 Adwit has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Travel, Food & Drink and 27 other categories.

2 Predicta is leading in People & Society, Arts & Entertainment, News & Media, Music & Audio and 8 other categories.


1 Adwit is leading in most countries, including United States, France, Bulgaria, India and 6 other countries.

2 Predicta is leading in Brazil and Canada.