Market Share by Top Websites

1 Refined Labs is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Refined Labs in all segments.

Websites Categories

1 Refined Labs has better usage coverage in more websites categories. Including Autos & Vehicles, People & Society, Business & Industry, Car Rentals and 32 other categories.

2 Adwit is leading in Music & Audio, Food & Drink, Religion & Spirituality, Sports and 26 other categories.


1 Refined Labs is leading in most countries, including Germany, Denmark, Austria, Switzerland and 38 other countries.

2 Adwit is leading in Korea Republic, Thailand, Mozambique and Japan.