Market Share by Top Websites

1 Six Apart Advertising is leading in Top 10K Sites and Top 100K Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Six Apart Advertising in all segments.

Websites Categories

1 Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, News & Media, Computer & Electronics and 47 other categories.

2 Adwit is leading in Business & Industry, Travel, Internet & Telecom, Religion & Spirituality and 18 other categories.


1 Six Apart Advertising is leading in most countries, including United States, Brazil, Philippines, Germany and 11 other countries.

2 Adwit is leading in France, Romania, Switzerland, Colombia and 6 other countries.