Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to Social Dot Com in all segments.
Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Business & Industry, Music & Audio and 32 other categories.
Social Dot Com is leading in Finance, Insurance, Career & Education, Soccer and 7 other categories.
Adwit is leading in most countries, including France, Brazil, Canada, India and 4 other countries.
Social Dot Com is leading in United States, Spain, Belgium, Sweden and 3 other countries.