Market Share by Top Websites

1 SpecificClick is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adwit is clearly lagging behind, losing to SpecificClick in all segments.

Websites Categories

1 SpecificClick has better usage coverage in more websites categories. Including People & Society, Arts & Entertainment, Business & Industry, News & Media and 129 other categories.

2 Adwit is leading in Winter Sports, Beverages, Poker and Baseball.


1 SpecificClick is leading in most countries, including United States, Brazil, Norway, United Kingdom and 51 other countries.

2 Adwit is leading in China, Mozambique and Panama.