Market Share by Top Websites

1 Sprinkle is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adwit is clearly lagging behind, losing to Sprinkle in all segments.

Websites Categories

1 Sprinkle has better usage coverage in more websites categories. Including Arts & Entertainment, News & Media, Business & Industry, Music & Audio and 81 other categories.

2 Adwit is leading in Gambling, Winter Sports, Beverages, Poker and 6 other categories.

Geography

1 Sprinkle is leading in most countries, including Sweden, Norway, Denmark, Slovakia and 32 other countries.

2 Adwit is leading in France, Brazil, Bulgaria, Algeria and 3 other countries.