Market Share by Top Websites

2 In terms of market share, Adwit is clearly lagging behind, losing to Total Media in all segments.

Websites Categories

1 Adwit has better usage coverage in more websites categories. Including Music & Audio, Shopping, Travel, Food & Drink and 27 other categories.

2 Total Media is leading in People & Society, Religion & Spirituality, Business & Industry, News & Media and 27 other categories.

Geography

1 Total Media is leading in most countries, including Israel, United States, Mexico, India and 9 other countries.

2 Adwit is leading in France, Canada, Sweden, Belgium and 4 other countries.