Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to Traffiq in all segments.
Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, Food & Drink, Business & Industry, Movies and 11 other categories.
Traffiq is leading in Music & Audio, Autos & Vehicles and Car Buying.
Adwit is leading in most countries, including Brazil, Saudi Arabia, Belgium, Morocco and 3 other countries.
Traffiq is leading in India.