Market Share by Top Websites

1 TripleLift is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Adwit is clearly lagging behind, losing to TripleLift in all segments.

Websites Categories

1 TripleLift has better usage coverage in more websites categories. Including Food & Drink, Cooking & Recipes, Arts & Entertainment, Business & Industry and 99 other categories.

2 Adwit is leading in Gambling, Movies, Beverages, Poker and 7 other categories.

Geography

1 TripleLift is leading in most countries, including United States, United Kingdom, Italy, Egypt and 41 other countries.

2 Adwit is leading in China, Romania, Guatemala and New Caledonia.