Market Share by Top Websites

1 Undertone Networks is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Adwit is clearly lagging behind, losing to Undertone Networks in all segments.

Websites Categories

1 Undertone Networks has better usage coverage in more websites categories. Including People & Society, News & Media, Arts & Entertainment, Shopping and 77 other categories.

2 Adwit is leading in Music & Audio, Adult, Gambling, Games and 13 other categories.

Geography

1 Undertone Networks is leading in most countries, including United States, United Kingdom, Germany, Canada and 24 other countries.

2 Adwit is leading in Bulgaria, Malaysia, Pakistan, Peru and 2 other countries.