Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to WebTrends Ads in all segments.
Adwit has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Music & Audio, Travel and 32 other categories.
WebTrends Ads is leading in Business & Industry, Computer & Electronics, Law & Government, Law and 10 other categories.
WebTrends Ads is leading in most countries, including United States, Canada, Costa Rica, Guatemala and 18 other countries.
Adwit is leading in France, Brazil, Bulgaria, Algeria and 4 other countries.