Adwit's exclusive ad optimization system (patent pending) combines contextual and behavioural analysis technologies, optimizing each ad zone with real time analysis of user profiles to match individual profiles with optimal display ads. ...
In terms of market share, Adwit is clearly lagging behind, losing to Yepty in all segments.
Yepty has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, People & Society, Shopping and 120 other categories.
Adwit hasn't got a lead over Yepty in any websites category.
Yepty is leading in most countries, including United States, Italy, United Kingdom, Germany and 82 other countries.
Adwit is leading in Suriname and Haiti.