Market Share by Top Websites

1 Optify is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, AdXpose is clearly lagging behind, losing to Optify in all segments.

Websites Categories

1 Optify has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Arts & Entertainment and 110 other categories.

2 AdXpose is leading in Adult, Technology News, Games, Video Games and 2 other categories.


1 Optify is leading in most countries, including United States, United Kingdom, Canada, India and 54 other countries.

2 AdXpose is leading in Malaysia, Czech Republic, Kazakhstan and Seychelles.