Market Share by Top Websites

1 Optify is leading in Top 100K Sites and The Entire Web.

2 In terms of market share, AdXpose is clearly lagging behind, losing to Optify in all segments.

Websites Categories

1 Optify has better usage coverage in more websites categories. Including Business & Industry, Internet & Telecom, Marketing & Advertising, Arts & Entertainment and 109 other categories.

2 AdXpose is leading in Adult, Games, TV & Video and Video Games.

Geography

1 Optify is leading in most countries, including United States, Great Britain, Australia, Canada and 58 other countries.

2 AdXpose is leading in Ireland, South Korea, British Indian Ocean Territory, Thailand and 3 other countries.