Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdXpose is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Health, Medicine, Sports, Football and 25 other categories.

2 AdXpose is leading in People & Society, News & Media, Adult, Technology News and 18 other categories.


1 Proclivity is leading in most countries, including United States, Russia, United Kingdom, China and 12 other countries.

2 AdXpose is leading in Malaysia, Brazil, Viet Nam, Thailand and 3 other countries.