Market Share by Top Websites

1 Proclivity is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdXpose is clearly lagging behind, losing to Proclivity in all segments.

Websites Categories

1 Proclivity has better usage coverage in more websites categories. Including Sports, Health, Football, Business & Industry and 29 other categories.

2 AdXpose is leading in People & Society, News & Media, Adult, Technology News and 19 other categories.


1 AdXpose is leading in most countries, including Ireland, Malaysia, South Korea, Mexico and 18 other countries.

2 Proclivity is leading in United States, Brazil, Germany, Slovakia and 6 other countries.