Market Share by Top Websites

2 In terms of market share, AdXpose is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 AdXpose has better usage coverage in more websites categories. Including People & Society, News & Media, Adult, Arts & Entertainment and 21 other categories.

2 Unister is leading in Travel, Tourism, Search Engine, Car Buying and 2 other categories.

Geography

1 Unister is leading in most countries, including Germany, Ukraine, Switzerland, Austria and 5 other countries.

2 AdXpose is leading in Malaysia, United States, Ireland, United Kingdom and 3 other countries.