Market Share by Top Websites

1 Unister is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, AdXpose is clearly lagging behind, losing to Unister in all segments.

Websites Categories

1 AdXpose has better usage coverage in more websites categories. Including People & Society, News & Media, Adult, Arts & Entertainment and 22 other categories.

2 Unister is leading in Travel, Tourism, Sports and Airlines & Airports.


1 AdXpose is leading in most countries, including Malaysia, Czech Republic, Greece, Ireland and 3 other countries.

2 Unister is leading in Germany, Austria, Switzerland and Poland.