Market Share by Top Websites

1 is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 DataXu is leading in Top 10K Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 192 other categories.

2 DataXu is leading in Car Buying, Universities & Colleges, Football, Medicine and 21 other categories.


1 is leading in most countries, including Germany, Switzerland, United Kingdom, Austria and 61 other countries.

2 DataXu is leading in United States, Spain, France, Brazil and 31 other countries.