Market Share by Top Websites

1 is leading in Top 1M Sites and The Entire Web.

2 ExactTarget is leading in Top 10K Sites and Top 100K Sites.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, Travel and 179 other categories.

2 ExactTarget is leading in Email, Universities & Colleges, Business Services, Investing and 32 other categories.


1 is leading in most countries, including Germany, United Kingdom, Austria, Switzerland and 70 other countries.

2 ExactTarget is leading in United States, Australia, Brazil, Canada and 56 other countries.