Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, Microsoft adCenter Conversion is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, Arts & Entertainment, People & Society and 218 other categories.

2 Microsoft adCenter Conversion is leading in Fishing, Disabled & Special Needs and Death.


1 is leading in most countries, including Germany, United Kingdom, Austria, Switzerland and 94 other countries.

2 Microsoft adCenter Conversion is leading in Mauritius, Azerbaijan, El Salvador, Uruguay and one other country.