Market Share by Top Websites

1 is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, MSN Ads is clearly lagging behind, losing to in all segments.

Websites Categories

1 has better usage coverage in more websites categories. Including Business & Industry, Shopping, People & Society, Arts & Entertainment and 206 other categories.

2 MSN Ads is leading in Fishing, Reproductive Health, Boxing and Automotive News.


1 is leading in most countries, including Germany, Switzerland, United Kingdom, Austria and 90 other countries.

2 MSN Ads is leading in United Arab Emirates, New Zealand, Jordan, Ghana and one other country.