Market Share by Top Websites

2 Affirm is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Affirm has better usage coverage in more websites categories. Including Shopping, Business & Industry, Autos & Vehicles, Jewelry and 61 other categories.

2 Paddle is leading in Computer & Electronics, Software, Religion & Spirituality, Mobile Developers and 8 other categories.


1 Affirm is leading in most countries, including United States, United Kingdom, Germany, Canada and 16 other countries.

2 Paddle is leading in Brazil, India, Netherlands, Spain and 12 other countries.