Market Share by Top Websites

2 Affirm is leading in Top 100K Sites and Top 1M Sites.

Websites Categories

1 Affirm has better usage coverage in more websites categories. Including Shopping, Business & Industry, Clothing, Jewelry and 41 other categories.

2 Paddle is leading in Computer & Electronics, Software, People & Society, Mobile Developers and 4 other categories.


1 Paddle is leading in most countries, including United Kingdom, Turkey, Germany, Spain and 14 other countries.

2 Affirm is leading in United States, Italy and Russia.