Market Share by Top Websites

2 Affirm is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Affirm has better usage coverage in more websites categories. Including Shopping, Business & Industry, Autos & Vehicles, Jewelry and 53 other categories.

2 Paddle is leading in Computer & Electronics, Software, Internet & Telecom, People & Society and 10 other categories.


1 Paddle is leading in most countries, including Japan, Australia, Turkey, France and 19 other countries.

2 Affirm is leading in United States, United Kingdom, Canada, Taiwan and 8 other countries.