Market Share by Top Websites

1 Affirm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 In terms of market share, WePay is clearly lagging behind, losing to Affirm in all segments.

Websites Categories

1 Affirm has better usage coverage in more websites categories. Including Shopping, Business & Industry, Autos & Vehicles, Arts & Entertainment and 11 other categories.

2 WePay is leading in People & Society, Adult, Career & Education, News & Media and 6 other categories.


1 Affirm is leading in most countries, including United States, Japan, United Kingdom, China and 50 other countries.

2 WePay is leading in Russia, India, Brazil, Turkey and 31 other countries.