Market Share by Top Websites

1 Zip Pay is leading in The Entire Web.

2 Affirm is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

Websites Categories

1 Zip Pay has better usage coverage in more websites categories. Including Lifestyle, E-commerce & Shopping, Food & Drink, Health and 12 other categories.

2 Affirm is leading in Vehicles, Home & Garden, Sports, Computers Electronics & Technology and 4 other categories.


1 Affirm is leading in most countries, including United States, Canada, China, Japan and 66 other countries.

2 Zip Pay is leading in Australia, New Zealand, United Kingdom, India and 51 other countries.