Market Share by Top Websites

1 Affirm is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Zombaio is still behind Affirm in all market share segments.

Websites Categories

1 Affirm has better usage coverage in more websites categories. Including Shopping, Autos & Vehicles, Business & Industry, Home & Garden and 100 other categories.

2 Zombaio is leading in Adult, File Sharing, Gay, Lesbian, & Bisexual, Military & Defense and 4 other categories.


1 Zombaio is leading in most countries, including Germany, Russia, India, Brazil and 33 other countries.

2 Affirm is leading in United States, Japan, United Kingdom, China and 28 other countries.