Market Share by Top Websites

2 In terms of market share, AfterDownload is clearly lagging behind, losing to Open AdExchange in all segments.

Websites Categories

1 Open AdExchange has better usage coverage in more websites categories. Including Business & Industry, Arts & Entertainment, Shopping, People & Society and 28 other categories.

2 AfterDownload is leading in Computer & Electronics, Software, Adult, Religion & Spirituality and 2 other categories.

Geography

1 AfterDownload is leading in most countries, including Germany, China, India, Czech Republic and 15 other countries.

2 Open AdExchange is leading in Denmark, Norway, Sweden, Canada and 3 other countries.