In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to Back Beat Media in all segments.
Al Bawaba Advertising has better usage coverage in more websites categories. Including Business & Industry, People & Society, Arts & Entertainment, Real Estate and 13 other categories.
Back Beat Media is leading in Computer & Electronics, Technology News, News & Media and Video Games.
Back Beat Media is leading in most countries, including United States, United Kingdom, Brazil, Spain and 4 other countries.
Al Bawaba Advertising is leading in Germany, Netherlands, Korea Republic, Israel and one other country.