Market Share by Top Websites

1 GroupM Server is leading in Top 10K Sites, Top 100K Sites and Top 1M Sites.

2 In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to GroupM Server in all segments.

Websites Categories

1 GroupM Server has better usage coverage in more websites categories. Including Computers Electronics & Technology, Games, Vehicles, E-commerce & Shopping and 2 other categories.

2 Al Bawaba Advertising is leading in News & Media and Sports.

Geography

1 GroupM Server is leading in most countries, including Poland, United States, Germany, France and 19 other countries.

2 Al Bawaba Advertising is leading in Egypt.