In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to Lucid Media in all segments.
Al Bawaba Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, TV & Video, News & Media and Shopping.
Lucid Media hasn't got a lead over Al Bawaba Advertising in any websites category.
Al Bawaba Advertising is leading in most countries, including Moldova, Saudi Arabia, China, Jordan and one other country.
Lucid Media is leading in Brazil.