In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to Newzia in all segments.
Al Bawaba Advertising has better usage coverage in more websites categories. Including Travel, Shopping, Social Sciences, Science and 2 other categories.
Newzia is leading in Arts & Entertainment, News & Media, Music & Audio and Business & Industry.
Al Bawaba Advertising is leading in most countries, including Egypt, Germany, Palestinian Territories, United States and one other country.
Newzia is leading in Japan.