In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to Six Apart Advertising in all segments.
Six Apart Advertising has better usage coverage in more websites categories. Including Arts & Entertainment, People & Society, Food & Drink, Music & Audio and 38 other categories.
Al Bawaba Advertising is leading in TV & Video.
Six Apart Advertising is leading in most countries, including United States, United Kingdom, Taiwan, Denmark and 15 other countries.
Al Bawaba Advertising is leading in Moldova, Saudi Arabia, China and Jordan.