Market Share by Top Websites

2 In terms of market share, Al Bawaba Advertising is clearly lagging behind, losing to SmartContext in all segments.

Websites Categories

1 SmartContext has better usage coverage in more websites categories. Including Arts & Entertainment, Games, Computers Electronics & Technology, Finance and 9 other categories.

2 Al Bawaba Advertising is leading in News & Media.

Geography

1 SmartContext is leading in most countries, including Poland, Austria, Germany and Pakistan.

2 Al Bawaba Advertising is leading in Egypt and United States.