In terms of market share, Allegiance is clearly lagging behind, losing to Financial Content in all segments.
Allegiance has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Finance and 15 other categories.
Financial Content is leading in News & Media, Investing, Internet & Telecom, Jobs & Employment and 13 other categories.
Allegiance is leading in most countries, including Argentina, Russia, Brazil, Canada and 18 other countries.
Financial Content is leading in United States, Spain, India, China and 6 other countries.