In terms of market share, Allegiance is clearly lagging behind, losing to Financial Content in all segments.
Allegiance has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Banking and 10 other categories.
Financial Content is leading in News & Media, Finance, Investing, Financial Management and 8 other categories.
Allegiance is leading in most countries, including Russia, Turkey, Brazil, Philippines and 19 other countries.
Financial Content is leading in United States, Canada, Cyprus, Latvia and one other country.