Market Share by Top Websites

2 In terms of market share, Allegiance is clearly lagging behind, losing to Financial Content in all segments.

Websites Categories

1 Allegiance has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Banking and 10 other categories.

2 Financial Content is leading in News & Media, Finance, Investing, Financial Management and 8 other categories.


1 Allegiance is leading in most countries, including Russia, Turkey, Brazil, Philippines and 19 other countries.

2 Financial Content is leading in United States, Canada, Cyprus, Latvia and one other country.