Market Share by Top Websites

1 Financial Content is leading in Top 100K Sites and Top 1M Sites.

2 In terms of market share, Allegiance is clearly lagging behind, losing to Financial Content in all segments.

Websites Categories

1 Allegiance has better usage coverage in more websites categories. Including People & Society, Religion & Spirituality, Business & Industry, Finance and 15 other categories.

2 Financial Content is leading in News & Media, Investing, Arts & Entertainment, Internet & Telecom and 13 other categories.


1 Allegiance is leading in most countries, including Canada, Argentina, Peru, Brazil and 23 other countries.

2 Financial Content is leading in United States, India, United Kingdom, Ukraine and 2 other countries.