1
Unica is leading in Top 10K Sites, Top 100K Sites, Top 1M Sites and The Entire Web.
2
In terms of market share, Alooma is clearly lagging behind, losing to Unica in all segments.
1
Unica has better usage coverage in more websites categories. Including Science & Education, Finance, Health, Law & Government and 14 other categories.
2
Alooma is leading in Computers Electronics & Technology, Hobbies & Leisure, News & Media, Pets & Animals and one other category.
1
Unica is leading in most countries, including United States, United Kingdom, Japan, Canada and 35 other countries.
2
Alooma is leading in Portugal, Singapore, Bulgaria, Indonesia and 17 other countries.