Market Share by Top Websites

1 Unica is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Despite its recent growth, Alooma is still behind Unica in all market share segments.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 135 other categories.

2 Alooma is leading in Sports News, Vegetarian & Vegan and Libraries & Museums.

Geography

1 Unica is leading in most countries, including United States, United Kingdom, Germany, Canada and 88 other countries.

2 Alooma is leading in Albania.