Market Share by Top Websites

1 Unica is leading in Top 100K Sites, Top 1M Sites and The Entire Web.

2 Alooma is leading in Top 10K Sites.

Websites Categories

1 Unica has better usage coverage in more websites categories. Including Business & Industry, Autos & Vehicles, Car Buying, Health and 137 other categories.

2 Alooma is leading in Sports News, Libraries & Museums, Vegetarian & Vegan, Domain Names & Register and one other category.

Geography

1 Unica is leading in most countries, including United States, Germany, Canada, Great Britain and 91 other countries.

2 Alooma is leading in Tokelau and Equatorial Guinea.